Tuesday, February 24, 2009

Who does Pepsi hire for graphic design?

As I was checking out my google reader i come across this tropicana blurb on Notcot.com and it was like they read my mind. via:notcot.com
The controversial Tropicana redesign is rolling back to its previous design after an onslaught of negative feedback. A tipster tells us that Pentagram principal, Paula Scher, states in her Facebook status update:  “Paula Scher thinks that the Tropicana recall will be the worst thing that happened to graphic design since focus testing.”  Unfortunately, we would have to agree. (This is an update to an earlier post)

The controversial Tropicana redesign is rolling back to its previous design after an onslaught of negative feedback.

A tipster tells us that Pentagram principal, Paula Scher, states in her Facebook status update:

“Paula Scher thinks that the Tropicana recall will be the worst thing that happened to graphic design since focus testing.
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Then my girlfriend emailed me this thing from stumbleupon of this T-shirt totally ragging on the new Pepsi logo.
via:http://blowatlife.blogspot.com/2009/02/pepsi-logo-response

Pepsi Logo - a response


Pepsi Logo - A Response: digital

So they recently plastered the Powell BART station in San Francisco with Pepsi ads. Just big posters that say "POP", "HOPE", "SODA", "JOY", etc. All flaunting Pepsi's new lopsided logo.

And every time I see the logo, I can't help imagining a big belly button in the middle... So I thought I would share my vision with you all. You'll never look at the Pepsi logo the same again =)



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